Cox & Lafferty ad, December 8, 1910
In "Sell me some Imperial Glass!", we show a series of contemporary adverts for Imperial Carnival Glass from 1910-1911, by which time, Carnival was clearly well established in production. The ads were placed by Cox & Lafferty, a New York Representative for Imperial, but the selections were being made up and despatched directly from the factory.
Here is the ad from December 8, 1910 shown full size so that the detail can be seen clearly.
The items are Imperial Grape "blown vase" (now generally referred to as a carafe shape), Imperial Grape pitcher and tumblers or "Lemonade Set" (which today is called a water set), and a Scroll Embossed footed comport, with what appears to be an Eastern Star exterior.
The items are all "Azur" which was Imperial's marketing name at the time for their purple Carnival.
Note that the prices are quoted as "F.O.B. factory"; "F.O.B" stands for "Free on Board". In contractual terms it meant that the buyer would pick up the cost of freight/transport (in this case) as soon as the packed goods left Imperial's loading bay.
Cox & Lafferty image originally from the New York Public Library, digitised by Google.
The items are all "Azur" which was Imperial's marketing name at the time for their purple Carnival.
Note that the prices are quoted as "F.O.B. factory"; "F.O.B" stands for "Free on Board". In contractual terms it meant that the buyer would pick up the cost of freight/transport (in this case) as soon as the packed goods left Imperial's loading bay.
Cox & Lafferty image originally from the New York Public Library, digitised by Google.